Toni Todd Logo Header Image

Toni Todd logo design

Toni Todd is one of the UK’s top 50 Bridal Make-Up Artists, her work has featured in many bridal magazines and online wedding blogs.

The Brief
Toni wanted a new logo for her business which would work online through there website and social media channels as well as business stationery and vehicle signage. Toni had some strong ideas using a traditional wedding style tiara with a 1950’s twist, however, she was also open to ideas.

The Logo Design
I presented four design concepts using various typeface styles. The final logo uses a hand drawn tiara design, which is both modern and contemporary. The font used for Toni Todd is Grafolita Script, which compliments the tiara design and by using dark blue instead of pink creates a brand that comes across as professional and luxury.

Toni Todd Metallic Logo